Advanced Social Media Marketing & Tactics Workshop

Who should attend?

So you've established a social media presence on sites like Facebook, Twitter, and maybe started your own blog or website. But you don't yet feel as though you understand how to fully leverage these great new digital tools to grow your business or increase your market share.

Does this sound like you?
If it does, then our Advanced Social Media Marketing & Tactics Workshop is just what you need.

Unlike most social media marketing seminars, ours is limited to just 35 students. By limiting our class size we are able to more fully customize the workshop content and improve the relavancy of the information. If you're a small pillates studio, it doesn't necessarily help you if all the examples are for hotels and restaurants. That's why we try and use only examples that are relevant to everyone in the class.

Addtionally, to ensure maximum value to you, we not only limit our class size but also ask you to do a bit of homework ahead of time. Upon receipt of your reservation, we'll email you our Business Information Form. You'll need to complete the form and return it to us at least 72 hours before the workshop. We use this information to tailor our content and examples to the types of businesses attending each workshop. 

What you'll learn.

We're going to start the day by showing you how to manage all of these platforms without spending your whole day in front of a computer. From there we'll share:

• 8 ways to leverage the power of Google to grow your business
  • including how to write content Google's spiders will love reading and tips on making better Google Adword buys


• 5 tips to Turn up your Twitter to increase loyalty and leads
  • including how to leverage Twitter search to find new customers and advice for writing a more retweetable tweet

• 7 ways to Leverage LinkedIn for both Business-to-Business and Business-to-Consumer brands
  • including advanced LinkedIn search strategies and unlocking the power of LinkedIn Groups
    

• 13 content marketing tips that will make everyone Like your Facebook page
  • including a discussion about Facebook's Edgerank and why it should be driving your Facebook strategy as well as a deep dive into Facebook's Insights - the analytics behind your page.

• Leveraging Foursquare and Yelp to get consumers checking-in to you
  • with tips and tricks to leverage the new rewards programs in Yelp/Foursquare

• Blogging for your business
  
  • including 7 tips for growing your readership and 9 ways to get more comments and community involvement on your blog

• Building Content to drive your social media marketing program - great content is the power behind every successful social media marketing program. During the afternoon session we'll cover:
  
  • Content Curation vs Content Creation Strategies and which is right for your business?
  • Creating great video, audio and photo content -- including a discussion of the best techniques, tools and approaches to creating high quality, low cost content
  • Content Analytics -- using tracking data to better understand which content works and which content doesn't with your audience
  • Multi-purposing Content - how to create content once but use it multiple times in order to develop more effecient content marketing programs

Don't Miss Out.

With only 35 slots, this workshop is sure to fill quickly. Don't let your competitors get the edge. You've invested a lot of time and effort trying to figure out social media, now let us help you finish the job by learning how to monetize social media.

Register now.